Health & Wellness
Industry
Brand Strategy
Brand Identity
Web Design
Web Development
Print Collateral
Services
Greenwich. Connecticut
location
2020
Year
Visit ashley hogan PT
Committed to restoring confidence, empowering patients and alleviating physical dysfunction in the body, Ashley Hogan Physical Therapy provides services in the privacy of one's own home. With a focus on women's health during pregnancy and postpartum, the mission is to make pelvic health a priority.
Understanding the importance of this medical practice, we strove to create an identity that spoke to the services provided. Women should feel comfortable and at ease during a delicate time in their life and health journey. With that in mind, the identity was to speak to them, drawing feminine colors and typography alongside a butterfly brand mark. The butterfly, a symbol of rebirth and transformation, also interestingly mimics the shape of a female pelvis. A perfect compliment to the branding, the butterfly is used through out the brand identity.
Ashley Hogan Physical Therapy
Visit AShley Hogan PT
Committed to restoring confidence, empowering patients and alleviating physical dysfunction in the body, Ashley Hogan Physical Therapy provides services in the privacy of one's own home. With a focus on women's health during pregnancy and postpartum, the mission is to make pelvic health a priority.
Understanding the importance of this medical practice, we strove to create an identity that spoke to the services provided. Women should feel comfortable and at ease during a delicate time in their life and health journey. With that in mind, the identity was to speak to them, drawing feminine colors and typography alongside a butterfly brand mark. The butterfly, a symbol of rebirth and transformation, also interestingly mimics the shape of a female pelvis. A perfect compliment to the branding, the butterfly is used through out the brand identity.
Brand Strategy
Brand Identity
Web Design
Web Development
Print Collateral
Services
Health & Wellness
Industry
Greenwich, CT
location
2020
Year
Ashley HOgan PT
